University Alumni Magazine The Challenge: The school sought to revamp its 16-page alumni newsletter into a more engaging publication that would resonate with alumni, showcase the global work of the students and the school, and serve as an impressive marketing tool. The Solution: WCM’s editors and designers created a fully redesigned, print and digital magazine…
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The Challenge: Create a comprehensive insider’s guide that would offer visitors to Washington information they couldn’t get from typical tourist publications, such as recommendations, reviews, and itineraries by The Washingtonian’s stable of experts. The Solution: The Washingtonian’s experienced critics and writers compiled information on the best attractions in the Washington area—including museums, restaurants, shops, hotels,…
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