The Greater Washington Board of Trade set out to elevate its member publication from a newsletter into a dynamic magazine. To meet their vision, Washingtonian Custom Media reimagined a high-impact publication—delivered in both print and digital formats to maximize reach and engagement.
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In celebration of its 50th anniversary, Long & Foster looked to honor its history, spotlight the agents who helped build the company’s legacy, and reinforce its continued evolution as a market leader. As a company rooted in strong family values and client-first service, Long & Foster partnered with WCM to create a commemorative publication that captured its past, celebrated its people, and looked confidently toward the future.
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To achieve your content marketing goals, you must clearly communicate with your audience. By avoiding these grammar mistakes, you can ensure that your message is understood. Here’s our list of five errors to avoid: Unclear Pronouns DON’T: Sally and Jenny work well together, but her promotion may complicate their relationship. DO: Sally and…
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We’ve all been there, looking at an email or a blog to see one glaring error, whether it was a typo or elementary-level grammar mistake. While they’re honest, common mistakes, they’re still seen as unprofessional and can make the difference between a potential and a lost client. Here are 15 common errors to keep on…
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An editorial calendar is a roadmap that guides your entire content strategy. It keeps all content managers organized, sets up deadlines, and provides direction for the steady stream of content flowing through your publication, website, social media, and e-newsletters. An editorial calendar can be organized by months or quarters, and then by weeks, days,…
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