Print and Digital Alumni Magazine
The Challenge:
The school wanted to overhaul the SFS news, creating a more engaging publication to reach alumni and double as an impressive marketing tool.
The Solution:
WCM designers and editors produced a 36-page, full blown publication in both print and digital versions that used beautiful photos and graphics and powerful storytelling to reach alumni in a more engaging way.
PROJECT ACTIVITIES INCLUDED:
Design consultation, Project management, Circulation and distribution development, Content strategy, Storytelling, Editing: technical, substantive, copyediting, Proofreading, Fact checking, Original Content Development, Editorial planning, Print management, Concept development, Editorial layout and design, Digital and multimedia design, Art direction, Creative direction, Graphic design, Original photography and illustrations